Portfolio release · Service validated

Sales & inventory decision intelligence

From operational noise to one trusted view.

NovaTrade turns six years of synthetic distribution data into a governed SQL Server warehouse, a star-shaped semantic model, and five focused Power BI decision experiences.

Synthetic by design. No real company, customer, employee, or transaction data is used.
NovaTrade · Executive Overview · 2025
NovaTrade Power BI Executive Overview for 2025 showing sales, orders, units, distributor reach, trends, and regional performance
81 measures
12 / 12 validators passed
1.35M+fact records
2020–2025analysis window
4 + 7branches + godowns
200distributors
125products
The business problem

Growth is hard to manage when every answer lives in a different file.

01

Fragmented performance

Sales, orders, distributors, products, territories, and inventory are difficult to reconcile across separate operational views.

02

Weak accountability

Leaders need a clear distinction between assigned-region sales and legitimate cross-region market reach.

03

Late inventory signals

Receipts, outbound movement, and net flow must be visible together before replenishment pressure becomes an operational issue.

The report experience

Five decision chapters. One management story.

01 / Decision chapter

Executive Overview

Where did performance change, and where should leadership look next?

View approved gallery ↗
Executive Overview Power BI report page
Inside the platform

A complete analytical path from files to decisions.

Each layer has a distinct job: preserve source truth, normalize operations, shape the analytical grain, govern access, and deliver decision-ready measures.

  1. 01GenerateSynthetic source files
  2. 02StageLoad and inspect
  3. 03NormalizeSQL Server OLTP
  4. 04ModelDimensional warehouse
  5. 05GovernTMDL + dynamic RLS
  6. 06AnalyzePower BI + DAX
Semantic model

Business relationships made inspectable.

Two fact tables, eight business dimensions, one security table, 81 measures, controlled filter direction, and explicit role-playing dates.

Read the model guide ↗
NovaTrade Power BI star schema data model
Trust is part of the product

Polished reporting backed by visible controls.

The portfolio package makes the important engineering claims inspectable: access behavior, analytical logic, documentation, validation, and release history.

Security

Dynamic branch-level RLS

Regional, executive, inactive, and unknown-user behavior is documented, tested, and validated in Power BI Service.

Review RLS design ↗
Quality

Automated release gates

Analytical, PBIP, structure, accessibility, privacy, formatting, and CI checks protect the package.

Inspect CI history ↗
Reproducibility

Source to semantic model

Python generation, staged SQL loads, normalized OLTP, warehouse ETL, PBIP source, and operating guides are included.

Open operations guide ↗
Power BI Service validation

One visible branch. One reconciled regional view.

The live Service test shows the synthetic user sales.mumbai@novatrade.example resolving to Mumbai Head Branch with one visible branch and Mumbai/West-only reconciliation.

Power BI Service showing the NovaTrade Mumbai persona restricted to one authorized branch
Released and reviewable

Explore the evidence behind the interface.

NovaTrade v1.0.0 is an independent portfolio project by Shamsh Tabrez Shaikh, delivered from synthetic source data through SQL Server, Power BI, automated validation, Service deployment, and verified dynamic RLS.